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The leisure industry faces a unique set of communication challenges that revolve around promotions and offers and making sure that a particular venue or activity is the customer's number one choice.
In the past customers would browse brochures or go by recommendation. Now they want to visit a web site where they can see exactly what they are booking, live the experience, check out availability and cost, and then book online. Once they have booked, confirmation, tickets and brochures must all be dispatched in a timely fashion. Counterfeiting and black market sales can create security headaches.
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Howitt has considerable market know-how and specialist communications skills that are particularly relevant to this sector. We understand the security and counterfeiting issues and can deliver integrated marketing support at a high level, across the full range of direct marketing and communications services, using both on and off-line techniques and channels.
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